We don't invent truth. We reveal it — for the Reformed church that already carries it.

WHAT MAKES US DIFFERENT

A global agency can match the craft. A seminary consultant can match the theology. No one holds both.

A curated global creative network of specialist designers, developers, and cultural translators, directed by a theologian and former pastor who already lives inside the convictions we're building for.

“Beauty is the harmony that still shines through the chaos of this world.” Bavinck

OUR NAME

Foreknown.

Scripture calls God's people the foreknown — known and loved before the foundation of the world, made family by His choosing. Our clients are the foreknown. So are we. That's not a tagline. It's why we don't have to perform understanding we already have.

Meet our Founder

Corporate portrait of Ruben Cabrera, Founder of Foreknown.

Ruben J. Cabrera

Theologian. Pastor. Practitioner.

Ruben Cabrera, a devoted husband and father of four, boasts a diverse background encompassing professional basketball, pastoral theology, design, creative direction, and filmmaking, with over two decades of experience in the creative industry. His family is at the core of his being, shaping his decisions and actions. Originally hailing from the picturesque Island of Puerto Rico, Ruben embarked on his professional basketball journey at 15, eventually transitioning to collegiate play upon moving to the United States in 2002. However, an unforeseen injury abruptly halted his basketball career.

Following completing his studies at Southern Nazarene University, Ruben embarked on a professional journey that led him to Univision, where he initially served in marketing and sales before transitioning to the role of commercial director. Subsequently, he ventured into the advertising realm, navigating through various roles, including designer, art director, and creative director. Early in his career, Ruben worked with prominent clients like Walmart, Best Buy, and State Farm Insurance. He has also engaged with esteemed global agencies like TMP Worldwide and contributed to initiatives like NBA Math Hoops.

In 2011, Ruben transitioned into full-time ministry, assuming pastoral roles in three diverse church settings. Consequently, he lent his creative talents to esteemed organizations such as Ligonier Ministries and Westminster Theological Seminary, where he served as Assistant Creative Director and Creative Director for special projects, respectively.

Ruben Cabrera has a BS in Communication and Business from Southern Nazarene University, an MBA from Southern Nazarene University, an MTS from Southern Baptist Theological Seminary, and ThM—post-graduate studies from Midwestern Baptist Theological Seminary.